Hi, I’m Brendan

I help start-up founders and companies get sales momentum.

I believe that sales is a skill and a calling, and that anyone can be effective if they focus on fundamentals and a commitment to improvement.

You’ll find me posting regular observations on sales, business and other topics here, and I encourage you to subscribe to get the latest articles, resources and updates on my next book.

    I like to think. And write. And make stuff. And I spend a lot of time thinking and writing about sales and healthcare and technology. It’s mostly more serious stuff, but you’ll also see occasional commentary on Twitter or LinkedIn. (But you won’t find me on Facebook or Instagram.

    Also the cofounder of Expertscape with a smart guy who likes to maintain a low profile. The site identifies and objectively ranks medical and scientific expertise by specific topic. It is a very cool site, as it is a very useful tool if you’re diagnosed with a serious medical condition, and I’m really proud of the work we do.

    And I wrote a book. It’s about sales fundamentals. And I’ve got another one in the works right now that is specifically for early-stage start-up founders. You can learn more here. And I’m writing a novel… but that’s another story.

    Work With Me

    Sales Coaching

    I help start-up founders and early stage companies with sales preparation, strategy, fundamentals, negotiation, board meetings, and sales staffing.


    I conduct sales workshops for founder teams to enhance their ability to achieve early Product/Customer Fit.


    Over ten years experience as a sales and marketing strategist for healthcare start-ups and companies looking to introduce new solutions or enter new markets.